Oliviero Toscani, Benetton’s shock photographer, dies aged 82

Fashion photographer Oliviero Toscani, known for his shock ad campaigns for Italian clothing brand Benetton, has died aged 82, his family has confirmed.

The brand’s former art director revealed least year he had amyloidosis, a rare incurable condition that affects the body’s vital organs and nerves.

“It is with great sorrow that we announce the news that today, 13 January 2025, our beloved Oliviero has embarked on his next journey,” Toscani’s wife Kirsti said in a post on Instagram.

Toscani was admitted to hospital on Friday in Cecina, near his Tuscan country home, in a serious condition

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